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The latest intriguing development involves ONE Championship Chairman and CEO, Chatri Sityodtong, extending a captivating offer to none other than the legendary MMA personality and podcaster, Joe Rogan.
This captivating story begins with Joe Rogan's deep appreciation for the awe-inspiring world of Muay Thai. His journey into this art form culminated during the unforgettable showdown between Superlek Kitamoo9 and Rodtang Jitmuangnon at ONE Friday Fights 34 this past September.
The electrifying bout left spectators spellbound as Superlek and Rodtang engaged in a titanic struggle, delivering more excitement than anyone could have hoped for. In the end, Superlek emerged victorious via a closely contested unanimous decision after three rounds of thrilling action.
Rogan, deeply moved by the spectacle, couldn't help but express his belief that Muay Thai possesses tremendous potential to flourish in North America. In a recent episode of his widely followed podcast, he floated the idea of the UFC organizing an event exclusively dedicated to Muay Thai matches.
While the UFC currently has no immediate plans to introduce Thailand's national sport to its roster, Chatri Sityodtong has extended an inviting hand to Rogan. He pointed out that ONE Championship is already a perfect platform for the sport.
"Joe, you and I know each other—come on any time, man," Sityodtong eagerly proposed in an interview with South China Morning Post. "If you want to commentate in the #1 league by far in Muay Thai—absolute killers and monsters, which you know already, Joe—give me a call."
The impact of ONE Friday Fights 34 was undeniable, trending at #2 and #3 on Twitter in the United States and the United Kingdom, respectively. It even reached the remarkable position of #11 worldwide on YouTube. Astonishingly, an estimated 50 million viewers in Thailand tuned in across various platforms to witness the event. Among the "big four" MMA promotions, ONE is second only to the UFC in terms of followers across all platforms.
As Chatri Sityodtong's ONE Championship continues to ascend, the invitation to Joe Rogan presents a tantalizing opportunity for the worlds of MMA and Muay Thai to collide. The global audience eagerly awaits the possibility of hearing Joe Rogan's unmistakable voice ring out in the electrifying atmosphere of Muay Thai, showcasing this spectacular martial art to an even broader audience.
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